We are SMALL + MIGHTY! Strategy’s Bronze Small Agency of the Year

At A+D Health, a division of Arrivals + Departures, we want to give people the opportunity to live a healthier life. This is why we have embarked on building a healthcare practice to tackle some of the toughest challenges in healthcare advertising today. A+D Health is a boutique creative agency focused on healthcare with a truly patient‑centric approach. Creating a personal environment with smaller, experienced teams allows us for more effective communication and the opportunity for sharing skills and ideas from all levels. 

We pride ourselves on being a part of our client’s everyday business and being an extension of their team. Our teams are structured efficiently based on our client’s specific needs and level of qualifications. From specialty care in Oncology and Rare Diseases, to Not‑for‑Profits, to consumer brands in the healthcare category. We will take the multi‑faceted experience that we can provide and apply it to everything we do for your business.  

This is our promise to you!

~ Daniel Tolensky  |  C: 416.577.4736  |  daniel.tolensky@arrivalsdepartures.com

Senior Leadership

Daniel Tolensky

Daniel is a Partner at the agency and has been with A+D since 2009. He first became immersed in the healthcare world in December of 2011 when his daughter Hailey was diagnosed with Type 1 Diabetes at just 17‑months old. The connection deepened further in 2015 when his second daughter Jessica was born with jejunal atresia resulting in short bowel syndrome. After Jessica spent 141 days at SickKids from birth he was inspired to apply the agency’s resources and expertise to help Canadians live healthier lives. His family are ambassadors for multiple organizations including SickKids Hospital, JDRF, Starlight Foundation and Chai Lifeline Canada. He is a member of the Family Advisory Committee for the Group for Improvement of Intestinal Function andTreatment (GIFT) program at SickKids. 

Within the agency, Daniel has provided strategic guidance to JDRF, Diabetes Canada and CSMLS and has taken a hands‑on approach to building A+D Health, creating a unique model for our clients.

Our collective EXPERIENCE

Our team has years of experience across numerous therapeutic categories, as well as expertise in PAAB, ASC and Health Canada negotiations. Some of our recent clients include:

Therapeutic EXPERIENCE

Arthritis & pain
Health retail
Vision care
Women's health
Vitamins & supplements

Our interconnected CAPABILITIES

We have a diverse set of capabilities to serve our healthcare brands.

Strategic Planning

Brand building, strategy & positioning workshops, facilitation, key selling message development & research, channel planning

Creative & Design

Medical copy writing, core concept development, campaign execution (B2B, B2C, in‑store), packaging, French creative adaptation and translation


Strategy, user experience, technology, analytics, e‑selling tools, e‑detail aids, social media


Patient/consumer research, HCP & consumer/patient segmentation, shopper path to purchase & path to prescription


In‑house, full‑service studio

“Their passion and commitment to our business is bar none. They give 150% to everything they create and deliver and I couldn't ask for a more smart, committed agency to help lead our marketing efforts.”

Jennifer McEvoy
Executive Director, Marketing & Communications
Diabetes Canada